Author Publications

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Number of items: 45.

2014

Chiappa, Giacomo Del and Lorenzo-Romero, Carlota and Constantinides, Efthymios (2014) Disintermediation and User-generated Content: A Latent Segmentation Analysis. Procedia, 148 . 524 - 532. ISSN 1877-0428

Constantinides, E. and Schrader, J. (2014) Price discrimination in online airline tickets: the role of customer profiling. In: 13th International Marketing Trends Conference, Venice, 24-25 January 2014, 24-01-2014 - 25-01-2014, Venice.

Constantinides, Efthymios and Diercks, Rasha H.J. (2014) Airline price discrimination: a practice of yield management or customer profiling? In: Paradigm shifts & interactions, 43rd EMAC Conference, Valencia, June 3-6, 2014, 03-06-2014 - 06-06-2014, Valencia.

Constantinides, Efthymios and Wittenberg, Katharina and Lorenzo-Romero, Carlota (2014) Co-Innovation: motivators and inhibitors for customers to participate in online co-creation processes. In: 13th International Marketing Trends Conference, Venice, 24-25 January 2014, 24-01-2014 - 25-01-2014, Venice.

Constantinides, Efthymios (2014) Foundations of Social Media Marketing. Procedia, 148 . 40 - 57. ISSN 1877-0428

Lorenzo-Romero, C. and Constantinides, E. and Chiappa, G. (2014) Online Co-innovation: Users Latent Profile in two European Countries. In: 2014 Networking and Electronic Commerce Research Conference (NAEC 2014), Trieste, Italy, August 21-24, 2014, 21-08-2014 - 24-08-2014, Trieste, Italy.

Lorenzo-Romero, Carlota and Alarcon-del-Amo, Maria-del-Carmen and Constantinides, Efthymios (2014) Determinants of use of social media tools in retailing sector. Journal of theoretical and applied electronic commerce research, 9 (1). 44 - 55. ISSN 0718-1876

Lorenzo-Romero, Carlota and Chiappa, Giacomo Del and Constantinides, Efthymios (2014) Analyzing the User-Generated Content on Disintermediation Effect: A Latent Segmentation Study of Bookers and Lookers. In: HCI in Business: First International Conference, HCIB 2014, Held as Part of HCI International 2014, Heraklion, Crete, Greece, June 22-27, 2014. Proceedings. Lecture notes in computer science (8527). Springer, 754 - 764. ISBN 9783319072920

Lorenzo-Romero, Carlota and Constantinides, Efthymios and Brünink, Leonine A. (2014) Co-creation: Customer Integration in Social Media Based Product and Service Development. Procedia, 148 . 383 - 396. ISSN 1877-0428

Vollenbroek, Wouter and Jagersberg, Knut and Vries, Sjoerd de and Constantinides, Efthymios (2014) Learning Education: An ‘Educational Big Data’ approach for monitoring, steering and assessment of the process of continuous improvement of education. In: European Conference in the Applications of Enabling Technologies, 20-21 November 2014, Glasgow, Scotland, 20-11-2014 - 21-11-2014, Glasgow, Scotland.

Vollenbroek, Wouter and Vries, Sjoerd de and Constantinides, Efthymios and Kommers, Piet (2014) Identification of influence in social media communities. International journal of web based communities, 10 (3). 280 - 297. ISSN 1477-8394

2013

Alarcon-del-Amo, M.d.C. and Lorenzo-Romero, C. and Constantinides, E. (2013) Application of social media tools by retailers. In: Organizations and social networking: utilizing social media to engage consumers. Advances in Marketing, Customer Relationship Management, and E-Services (AMCRMES) Book series . Business Science Reference, Hershey, PA, 214 - 235. ISBN 9781466640269

Constantinides, E. (2013) Social Media Marketing: Challenges and Opportunities in the Web 2.0 Marketplace. In: Consumer Information Systems and Relationship Management: Design, Implementation, and Use. Advances in Marketing, Customer Relationship Management, and E-Services series . IGI Global, 51 - 73. ISBN 9781466640825

Constantinides, E. and Lorenzo-Romero, C. and Alarcon-del-Amo, M.d.C. (2013) Social networking sites as business tool: a study of user behavior. In: Business Process Management: theory and applications. Studies in computational intelligence, 444 (444). Springer, Berlin, 221 - 240. ISBN 9783642284083

Lorenzo-Romero, C. and Constantinides, E. and Alarcon-del-Amo, M.d.C. (2013) Web aesthetics effects on user decisions: impact of exposure length on website quality perceptions and buying intentions. Journal of internet commerce, 12 (1). 76 - 105. ISSN 1533-2861

Lorenzo-Romero, C. and Constantinides, E. and Alarcón-Del-Amo, M.-D.-C. (2013) Social media as marketing strategy: an explorative study on adoption and use by retailers. In: Social media in strategic management. Advanced series in management, 11 (11). Emerald, 197 - 215. ISBN 9781781908983

Lorenzo-Romero, C. and Constantinides, E. and Gomez-Borja, M.A. (2013) Web experience effects in a virtual shopping interaction environment. In: Consumer information systems and relationship management: design, implementation, and use. IGI Global, 136 - 155. ISBN 9781466640825

Lorenzo-Romero, Carlota and Constantinides, Efthymios and Alarcon-del-Amo, Maria-del-Carmen (2013) Segmenting The Web 2.0 Market: Behavioural And Usage Patterns Of Social Web Consumers. Journal of business case studies, 6 (7). pp. 55-66. ISSN 1555-3353

Tax, M. and Constantinides, E. and Vries, S.A. de (2013) Trends of social media usage among students: an opportunity for higher education marketers. In: EMAC2013: 42nd annual conference, Istanbul, Turkey, 04-06-2013 - 07-06-2013, Istanbul.

Vollenbroek, W.B. and Vries, S.A. de and Constantinides, E. (2013) Identification of influence within the social media. In: Organisational and strategic communication research: European perspectives. Livros LabCom, Covilha, 119 - 142. ISBN 9789896541156

Vollenbroek, W.B. and Vries, S.A. de and Constantinides, E. (2013) Co-creation in social media platforms: end-users as innovation partners. In: WEBIST 2013: 9th International conference on Web Information Systems and Technologies, 08-05-2013 - 10-05-2013, Aachen, Germany.

2012

Constantinides, E. and Zinck Stagno, M. (2012) Higher Education Marketing: A Study on the Impact of Social Media on Study Selection and University Choice. International journal of technology and education marketing, 2 (1). 41 - 58. ISSN 2155-5605

Lorenzo-Romero, C. and Alarcon-del-Amo, M.d.C. and Constantinides, E. (2012) Segmentation of users of social networking websites. Social behavior and personality, 40 (3). 401 - 414. ISSN 0301-2212

Lorenzo-Romero, C. and Constantinides, E. and Alarcon-del-Amo, M.d.C. (2012) Segmenting the social networking sites users: An empirical study. International journal of internet marketing and advertising, 7 (2). 136 - 156. ISSN 1477-5212

Vollenbroek, Wouter and Vries, Sjoerd de and Constantinides, Efthymios (2012) Social media invloed en reputatie: de identificatie van invloed binnen social media. [Report]

Vries, Sjoerd de and Schaik, Paul van and Constantinides, Efthymios (2012) SoMeRe: Knowledge Media for Continuing Professional Development. In: Paper Presentation CIT'12, 7-9 March 2012, Athens, Greece (pp. 85 - 90).

2011

Constantinides, Efthymios and Zinck Stagno, Marc C. (2011) Potential of the social media as instruments of higher education marketing: a segmentation study. Journal of marketing for higher education, 21 (1). pp. 7-24. ISSN 0884-1241

Lorenzo-Romero, C. and Constantinides, E. and Alarcón-del-Amo, M. (2011) Trends and preferences of Internet participants: differences between SNS users and non-users. International retail and marketing review, 7 (1). ISSN 1817-4428

Lorenzo-Romero, Carlota and Constantinides, Efthymios and Alarcon-del-Amo, Maria-del-Carmen (2011) Consumer adoption of social networking sites: implications for theory and practice. Journal of research in interactive marketing, 2 (2-3). pp. 177-188. ISSN 2040-7122

2010

Constantinides, Efthymios (2010) Connecting small and medium enterprises to the new consumer: The Web 2.0 as marketing tool. In: Global perspectives on small and medium enterprises and strategic information systems: International approaches. IGI Global, Hershey, PA, USA, pp. 1-21. ISBN 9781615206278

Constantinides, Efthymios and Alarcón del Amo, Maria del Carmen and Lorenzo Romero, Carlota (2010) Profiles of social networking sites users in the Netherlands. In: 18th Annual High Technology Small Firms Conference, HTSF, 25-28 May 2010, Enschede, The Netherlands.

Constantinides, Efthymios and Lorenzo-Romero, Carlota and Gomez, Miguel A. (2010) Effects of web experience on consumer choice: a multicultural approach. Internet research: electronic networking applications pnd Policy, 20 (2). pp. 188-209. ISSN 1066-2243

2009

Lorenzo, Carlota and Constantinides, Efthymios and Gomez-Borja, Miguel Angel (2009) Effects of Web Experience factors on virtual retail purchase preferences. International retail and marketing review, 5 (1). ISSN 1817-4428

2008

Constantinides, Efthymios (2008) The Web 2.0 as Marketing Tool: Opportunities for SMEs. In: 16th Annual High Technology Small Firms Conference, HTSF 2008, 21-23 May 2008, Enschede, The Netherlands.

Constantinides, Efthymios and Fountain, Stefan J. (2008) Web 2.0: Conceptual foundations and marketing issues. Journal of Direct, Data and Digital Marketing Practice , 9 (3). pp. 231-244. ISSN 1746-0166

Constantinides, Efthymios and Lorenzo Romero, Carlota and Gomez Boria, Miguel A. (2008) Social media: a new frontier for retailers? In: European retail research. European retail research, 22 . Springer, Berlin, Germany, pp. 1-28. ISBN 9783834980991

2006

Bout, Liesbeth Y. and Lombaers, Jaap H.M. and Constantinides, Efthymios and Weerd-Nederhof, Petra C. de (2006) Post-Project Market Review as a tool for stimulating commercialisation of knowledge creation projects. In: 14th Annual High Technology Small Firms Conference, HTSF 2006, May 11-13, 2006, Enschede, The Netherlands.

E., Constantinides (2006) The Marketing Mix Revisited: Towards the 21st Century Marketing. Journal of marketing management, 22 (3/4). pp. 407-438. ISSN 0267-257X

2005

Constantinides, Efthymios (2005) Virtual marketing : new rules and challenges in the networked marketplace. thesis.

Constantinides, Efthymios and Geurts, Peter (2005) The Impact of Web Experience on Virtual Buying Behaviour: An Empirical Study. Journal of Customer Behaviour, 4 (3). pp. 307-335. ISSN 1475-3928

2004

Bout, Liesbeth Y. and Lombaers, Jaap H.M. and Constantinides, Efthymios and Fisscher, Olaf A.M. (2004) Post-Project Reviews as a tool for stimulating commercialisation of knowledge creation projects at TNO Industrial Technology. In: R&D Management Conference, 7-9 July 2004, Sesimbra, Portugal (pp. pp. 75-81).

Constantinides, Efthymios (2004) Influencing the online consumer's behavior: the Web experience. Internet Research: Electronic Networking Applications and Policy, 14 (2). pp. 111-126. ISSN 1066-2243

Constantinides, Efthymios (2004) Strategies for surviving the Internet meltdown: The case of two Internet incumbents. Management Decision, 42 (1). pp. 89-107. ISSN 0025-1747

2002

Constantinides, Efthymios (2002) From physical marketing to web marketing. In: 35th Annual Hawaii International Conference on System Sciences, HICSS, 7-10 January 2002, Big Island, Hawaii, USA (pp. pp. 2628-2638).

Constantinides, Efthymios (2002) The 4s web-marketing mix model. Electronic Commerce Research and Applications, 1 (1). pp. 57-76. ISSN 1567-4223

This list was generated on Fri Nov 28 05:26:30 2014 CET.