On the complexity of a bundle pricing problem

Grigoriev, Alexander and Loon van, Joyce and Uetz, Marc (2011) On the complexity of a bundle pricing problem. 4OR: A Quarterly Journal of Operations Research, 9 (3). pp. 255-260. ISSN 1619-4500

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Abstract:	We consider the problem of pricing items in order to maximize the revenue obtainable from a set of single minded customers. We relate the tractability of the problem to structural properties of customers’ valuations: the problem admits an efficient approximation algorithm, parameterized along the inhomogeneity of the valuations.
Item Type:	Article
Copyright:	© 2011 The Author(s)
Faculty:	Electrical Engineering, Mathematics and Computer Science (EEMCS)
Research Group:	Discrete Mathematics and Mathematical Programming (DMMP)
Link to this item:	http://purl.utwente.nl/publications/78297
Official URL:	http://dx.doi.org/10.1007/s10288-011-0154-z
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