Alter ego: state of the art on user profiling : an overview of the most relevant organisational and behavioural aspects regarding User Profiling.

Dijk van, J.A.G.M. and Ebbers, W.E. and Fennis, B.M. and Geest van der, T.M. and Loorbach, N.R. and Pieterson, W.J. and Steehouder, M.F. and Taal, E. and Vries de, P.W. (2005) Alter ego: state of the art on user profiling : an overview of the most relevant organisational and behavioural aspects regarding User Profiling. [External Report]

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Abstract:	This report gives an overview of the most relevant organisational and behavioural aspects regarding user profiling. It discusses not only the most important aims of user profiling from both an organisation’s as well as a user’s perspective, it will also discuss organisational motives and barriers for user profiling and the most important conditions for the success of user profiling. Finally recommendations are made and suggestions for further research are given.
Item Type:	External Report
Copyright:	© 2005 Telematica Instituut
Faculty:	Behavioural Sciences (BS)
Research Group:	Media, Communication and Organisation (MCO), Technical and Professional Communication (TPC), Psychology and Communication of Health and Risk (PCHR)
Link to this item:	http://purl.utwente.nl/publications/59811
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