A socio-interactive framework for the fuzzy front end


Smulders, Frido E. and Broek, Egon L. van den and Voort, Mascha C. van der (2007) A socio-interactive framework for the fuzzy front end. In: 14th International Product Development Management Conference 2007, June 10-12, 2007, Porto, Portugal (pp. pp. 1439-1450).

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Abstract:This paper aims to illustrate that the dominating rational-analytic perspective on the Fuzzy Front End (FFE) of innovation could benefit by a complementary sociointeractive perspective that addresses the social processes during the FFE. We have developed a still fledgling socio-interactive framework blending existing knowledge of the FFE with theories from design methodology and the psycho-social sciences. For the framework constructs like the interplay of design problem and design solution, mental models and social processes are used and applied to the results of an empirical study for illustration. The paper ends by discussing the results and presenting a future research agenda including implications for management.
Item Type:Conference or Workshop Item
Electrical Engineering, Mathematics and Computer Science (EEMCS)
Engineering Technology (CTW)
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